About Us Subscribe Advertise Web Exclusives Events Videos Partners Link to Us Contact Us Search
Current Issue: March/April 2012 Recent Issues: January/February 2012 | November/December 2011 | Archives »

Home » May/June 2009 » Gear Up » Stanbury XtremeDri Fusion Uniforms

| Print this page | Email this page

Stanbury XtremeDri Fusion Uniforms

Stanbury XtremeDri Fusion Uniforms

By Eddie Carden
Posted May 2009

As Stanbury Uniforms CEO Gary Roberts finished up a round of golf in the stifling August heat in Missouri, he had a revelation. That day Roberts had decided to wear a moisture-wicking polo shirt and found himself mostly dry while his unfortunate friend who wore a standard cotton T-shirt was drenched in sweat.

The long-time uniform manufacturer thought to himself: “Why don’t we have this material for marching bands?”

From that experience, Roberts initiated a research and development project that led to the September unveiling of Stanbury’s XtremeDri fabric. In addition to being lightweight and comfortable in high temperatures, the material is washable and comes in more vibrant colors— even custom colors—than standard fabrics.

“This is kind of a dinosaur industry that hasn’t changed in a long time, and this could be the kind of breakthrough that we’re looking for,” Roberts says. “For drum corps, marching bands in the South and competitive marching bands, it’s perfect.”

To take advantage of the new material, the company announced a line of uniforms called Fusion. The uniforms are about 20 percent less expensive than wool blend uniforms and entirely washable, which presents an added savings for bands.

“We decided to make an original fully constructed uniform with all of the components being lighter weight and washable,” Roberts says. “The lining is called AeroCool. It’s a very porous lining and a washable lining. We added the coat canvas—we call it the internal suspension of the uniform. Typically those have always been hot, heavy dry cleanable materials. We introduced a washable, breathable inner construction again.”

According to Roberts, the material has been extremely popular since its debut in September, and more than 70 percent of sample requests are now for XtremeDri. For more information, visit www.stanbury.com.

Leave a Comment

*Your name:
*Your email: (email will not be published)
Your website: (optional)
*Comment:
*CAPTCHA: CAPTCHA
 

Halftime Magazine®, a bimonthly print publication and online community, presents the sights, sounds and spirit of the marching arts, providing education, entertainment and inspiration for students, directors, alumni and fans of high school marching band, college marching band, drum corps, color guard and winter guard, indoor drum line or percussion, and all-age ensembles.