“Hey! Baby” Still Popular After all these Years

“Hey! Baby” I wanna know … how many of you have played this tune?

Chances are: Many of your marching bands perform this Bruce Channel song at every pep rally and every sporting event.

I played it with the Northwestern University Marching Band almost 20 years ago, and it’s one of the only pep tunes from back then that is still performed by the ensemble today.

Just why is this 1961 song, written by Channel and Margaret Cobb, so pervasive among marching bands for so many generations while other popular tunes come and go quickly?

The answer is simple: It’s fun! But it’s also much more than that.

It’s Interactive. In many marching band arrangements of the tune, woodwind players sing the chorus part of the lyrics, enticing everyone else in the stands to sing along. Northwestern even includes a call-and-response portion during the rests. In addition, marching band members incorporate movement with clapping and/or swaying, which fans also emulate. Whenever a song can involve the audience, it’s a keeper.

It’s Clean. The lyrics are playful and non-offensive. Let’s face it: Some recent controversial performances have gotten directors reprimanded, instructors fired, and bands banned. No one will be fired for playing this song.

It’s Short. With the original piece at 2 minutes, 27 seconds, it’s a great length to play at quarter breaks. No page turns necessary.

It Has Unexpected Instrumentation. The original version features the harmonica. The marching band version features the low brass section, which enjoys the opportunity to be in the limelight.

Last but not Least, It’s Easy. The piece is written in a moderate tempo in a comfortable register. With so many other songs to practice, it’s great to have something simple yet enjoyable in your back pocket.

For all of these reasons, it’s not surprising that “Hey! Baby” has stolen our hearts.

Whether or not you’ve played this particular popular pep tune, see if your favorites are included in our feature, “Make Some Noise,” on the important role of stand tunes at sporting events. We hope it inspires you as you head into band camp and learn how to pump up the crowd this fall!

Musically Yours,
Christine Ngeo Katzman
Publisher and Editor-in-Chief

About the author

Christine Ngeo Katzman

Christine Ngeo Katzman is founder and chief executive officer of Muse Media, LLC, creator of books, magazines, and additional content highlighting performing arts and youth activities. Magazine assets include Halftime Magazine for marching arts participants and fans as well as Yamaha SupportED Magazine for K through 12 music educators. Previously, she was a writer and editor at Crain Communications and Imagination Publishing and a marketing manager at Chatsworth Products, Inc. Christine also worked for Yamaha Band and Orchestral Division. As a child, Christine learned five instruments, with flute being primary. She marched in the Northwestern University Marching Band, including the 1996 Rose Bowl and 1997 Citrus Bowl. Christine graduated cum laude from Northwestern University with a bachelor’s degree in journalism in 1997 and earned an MBA with honors from the University of Southern California in 2007.

Reaching Higher

Second Place in the MGM Halftime Magazine "Claim Your FAME" Essay Contest. From Halftime Magazine, a print publication and online community about the marching arts