AMP Supports ‘Marching Beyond Halftime’ Documentary with Crowdfunding Campaign

Documentary Marching Beyond Halftime



FISHERS, IN – High school music programs, music booster organizations and band supporters across the United States are being invited to assist the Association of Music Parents (AMP) with a crowdfunding effort to secure the remaining funds needed for producer/director Sara Flatow to complete her documentary film, Marching Beyond Halftime.

According to AMP president Scott McCormick, who serves as an executive producer for the documentary, an “outstanding group of music companies has supported the creation of this documentary by generously contributing to schools or music booster programs prizes valued at over $50,000 if they participate in the crowdfunding campaign” set to raise a minimum of $250,000.

Set to launch Friday, Feb. 17 and run through May 22, 2017, via the fundraising site for charitable causes – CrowdRise,  the “Marching Beyond Halftime” campaign through AMP will seek to engage at least 100 teams including bands, parents, music booster organizations and businesses as they assemble 25 or more people who will raise at least $100 each, said McCormick.

To donate, visit

Those individuals who raise $100 or more will receive a limited edition movie t-shirt. And for the first 50 groups that raise $2,500 the prize is even bigger: they get to appear in the movie.

The Canadian Brass

The Canadian Brass

The team that raises the most dollars will win an in-school clinic and concert by the internationally-acclaimed, Grammy-award winning group, Canadian Brass; a partnership made possible by the Canadian Brass and Conn-Selmer, Inc.

“A primary mission of Canadian Brass is to entertain and educate people through our music,” says Canadian Brass member Bernhard Scully. “We believe that exposing people, particularly young people, can change their lives for the better as it has done for all of us. Exposure to music and music education is proven to make people smarter and more capable in nearly every field. We feel we are truly giving back to society by devoting ourselves to the mission of music educator and it is our honor to do so.”

The runner-up team will receive a visit from Conn-Selmer’s Vice President of Education, Dr. Tim Lautzenheiser, a much sought-after speaker and clinician.

Sweepstake prizes include: (every team that raises in excess of $2,500 is eligible)

  • One $5,000 credit from Stanbury Uniforms toward the purchase of uniforms or costumes;
  • Two Vandoren brand product credits from Dansr valued at $1,275 apiece;
  • A European Weekend package for two to Paris provided by Encore Tours. The $2,500 package includes round-trip airfare for two from select US gateways, three nights’ accommodations, and all air taxes, fuel surcharges and hotel taxes;
  • One $2,500 product credit from Directors Showcase International (DSI). The winner may select from a list of product including marching shoes, podiums, carts or other supplies;
  • Five sheet music credits from J.W. Pepper valued at $500 apiece; and
  • Three Stanbury Uniform custom digital sublimated parade performance banners with frames, valued at $900.

At a time when music and arts programs across the country are facing budget cuts or complete elimination, Marching Beyond Halftime is a documentary feature film being created to show the benefits of music education in our schools, according to the documentary’s Sara Flatow. It is the world’s first wide release documentary feature on this subject. Astronaut Captain Winston Scott and actress Jennifer Morrison are some of the former marching band students featured.

The Association of Music Parents is serving as the project’s nonprofit fiscal agent – allowing people to make charitable contributions to the film’s production. More information about the organization may be found at

Sweetwater, the No. 1 online retailer of musical instruments and audio gear in the U.S., has donated $20,000 to the National Association of Music Parents to support the completion of the feature documentary film, “Marching Beyond Halftime.”

Sweetwater Founder and President Chuck Surack commented, I have been committed to supporting music education for my entire adult life. Music is at the center of my life personally, at the center of Sweetwater as a music retailer, and is one of my top philanthropic priorities. I am personally very excited about the potential impact “Marching Beyond Halftime” could have on prevailing attitudes about the importance of music education. It’s every bit as important as academic subjects, and I believe this film will make that crystal clear.”


Compiled from AMP Press Releases

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